You may know this story as it is from 2009. But it is an evergreen classic, an entertaining cautionary tale of what can happen when a company does not care about causing pain points to its customers, and worse yet, when it does not handle its aftermath properly. Enjoy the story, and heed its message well!
It was great fun to give the opening presentation at the December ReForum Conference in Moscow. Organized by Winning The Hearts, the conference is the largest annual gathering of HR executives in Russia.
As 2016 draws to a close, let’s pause to reflect on the past and look forward to new beginnings in 2017. What better time to appreciate the fast pace of progress all around us, and to ponder how we can best be part of shaping the future?
We are dreaming big and acting big. In partnership with Mosaic, the Future Fitness Company, we are preparing to launch Slingshot Future Shift, a global, social activation platform. The goal of SFS is to make the concept of ‘re-imagining boundaries’ accessible to all, by fusing together three components: Trailblazing events, an active community of future-shapers, and awards that celebrate their achievements.
We have purposely held back officially engaging on social media until now, in order to create a true Slingshot-esque approach in our online presence. We now have a sneak peek to share with you.