Because business and cultural leaders view creativity as the most important leadership trait for future success.
Re-imagining boundaries is the process that empowers organizations and individuals alike to continuously rethink and reinvent what they do.
It is the link between systematic creativity and high-impact strategic thinking, and the critical basis of staying relevant.
I lead provocative explorations to shape the future of your company. No matter how successful your business is today, you still operate within self-imposed boundaries. These boundaries bring the risk of marginalization. But overstepping them leads you to broadened consumer relevance and sustained growth.
You will learn how to apply the Slingshot Framework to:
When I work with executives of various organizations, I don’t tell them what to do. Rather, I take on the role of facilitator, provocateur, and objective outsider who leads them to rethink their own strategy. My workshops are based on the premise that no matter how successful, innovative, or unconventional a company already is, its executives still operate within certain assumed barriers of what they can’t and shouldn’t do. I provoke and challenge participants to overstep these perceived boundaries in order to discover new strategic possibilities and alignment around the best way forward. How do I go about this?
First, I look to establish a general receptivity to unconventional thinking among participants via an exercise that evokes a bit of childlike resourcefulness. Then I move to explore two basic questions:
I find these are pivotal questions for uncovering breakthrough strategic possibilities, and by their sheer simplicity, they are quite challenging for executives to answer. So to facilitate the response process, I invite participants to construct a visual snapshot I call the “Accordion Chart”. I will reveal more about the Accordion Chart in the next Slingshot Basics article.
Looking beyond the core utility of your product or service will lead you to discover all kinds of new ways to serve your customers, potentially taking you into completely new market spaces. This is the lesson we can learn from a bag of chips.