Because business and cultural leaders view creativity as the most important leadership trait for future success.
Re-imagining boundaries is the process that empowers organizations and individuals alike to continuously rethink and reinvent what they do.
It is the link between systematic creativity and high-impact strategic thinking, and the critical basis of staying relevant.
What if you could reignite your childhood creativity in a systematic way, to overstep self-imposed limitations and to discover what you are really capable of achieving?
Continuous innovation is both necessary and exhilarating, and we all possess the inner capacity for it. Our capacity has simply been buried and lays dormant within us. As children, our imagination knew no boundaries. We would grab a slingshot and be instantly transformed into a warrior, a spy, a huntress, or protector of treasure. But as we grew older, our intellectual comfort zone shifted from that of continuous exploration and inquisitiveness to that of conformity with accepted norms of perception. All is not lost, however. We just need the right framework to re-engage our youthful creativity and re-imagine boundaries: THE SLINGSHOT FRAMEWORK.
Find out why you need to infatuate your target audience and to provide them continuous lifestyle enrichment; how to become market-driving and to shape your offering for broadest relevance; and how to channel your reclaimed creativity into smart strategy. Launch yourself to new business and personal heights and have fun doing it.
"I am really drawn to Slingshot"
Sir Ken Robinson,
Acclaimed thought leader on creativity, education and innovation
"An uplifting and universal blueprint for inventive thinking"
Chip Conley, Head of Global Hospitality and Strategy for Airbnb, and bestselling author
"I really appreciate all the amazing work you are doing with Slingshot."
Kris Carr, Bestselling author and wellness activist
“Until I read SLINGSHOT I hadnʼt really come across the idea of infatuation anywhere so I am very heartened by it.”
Kevin Roberts, Former Chairman and CEO Worldwide, Saatchi & Saatchi
“This is a rare book. Playful yet informed, creative and proven.”
Rob Bell, Spiritual pioneer and bestselling author
“This book helps us unleash the vast potential of regained creativity and apply it in business, art, and other pursuits of our adult life.”
Erno Rubik, Inventor of the Rubik’s Cube (the world’s bestselling toy)
Energizing children illustrations throughout the text, accompanying original music and bits of advice from some of the world’s most well-known creative leaders round out your immersive SLINGSHOT initiation.
Watch a sample performance or listen to the entire collection of Slingshot Music created and performed by the European musical group Operentzia.
I lead provocative explorations to shape the future of your company. No matter how successful your business is today, you still operate within self-imposed boundaries. These boundaries bring the risk of marginalization. But overstepping them leads you to broadened consumer relevance and sustained growth.
You will learn how to apply the Slingshot Framework to:
In his State of the Union address earlier this year, U.S. President Biden launched an initiative forcing airlines to eliminate ‘junk fees’ – hidden, punitive charges added to basic airfare. He is proposing the Junk Fee Prevention Act, saying “We’ll prohibit airlines from charging $50 round-trip for a family just to be able to sit together, baggage fees are bad enough. Airlines can’t treat your child like a piece of baggage.”
Such action on the part of the President should be a wakeup call for all businesses to reexamine their customers’ experience, in search of major pain points. And there is no shortage of them in any industry. According to the recently published annual Customer Rage Survey, a record number of Americans are finding faults with companies’ products and services – 74% of respondents experienced a product or service problem in the past year.
So why not seize the opportunity and be the first to remove or transform the most bothersome aspects of your industry’s customer experience? Alternatively, you can wait until your customers flee in search of more pleasant experiences and a presidential intervention forces you to do so.
#customerexperience #innovation #presidentBiden #junkfees #markettransformation
Gabor George Burt is the global authority on re-imagining boundaries and author of the book Slingshot.
A mastermind of innovation, creativity and strategy, Gabor enables individuals and organizations to overstep perceived limitations and to carve out successful growth strategies. His Slingshot Framework is at the forefront of global innovation.
Gabor holds a BA in psychology and economics from Amherst College as well as an MBA from INSEAD, France.