2014, June, 06

Help Desk: The Innovation Shortcut in Action

In my previous blog, I gave a comic illustration of the innovation shortcut logic.  But how about an inspirational, real life example of its application?  I have just the one for you:  The Help Desk, from India.

It is a perfect example, because it makes use of an ordinary, low cost, discarded item in a deceptively simple new way to create value.  In the process, the Help Desk not only recycles waste into a marketable product, but also drives important social benefits by aiding the education of children in impoverished, rural areas.

Read the story here, and let the tale of the Help Desk inspire you to embrace the Innovation Shortcut:

http://www.fastcoexist.com/3031124/a-brilliantly-simple-design-transforms-old-boxes-into-school-desks-and-bags 

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