Letting AI do the talking



We had some fun putting AI into practice to create this short video explaining the power of pursuing 3 levels of Blue Waters, from Blue Lake to Blue Sea to Blue Ocean.  This strategic approach is central to the Slingshot Framework and enables you to simultaneously optimize and refresh your current business while also expanding and transforming it. 




Making this video reminds me of the classic old commercial by Memorex, a leading cassette tape manufacturer when that was the pinnacle of recording technology. Their ad campaign in the 1970’s featured Ella Fitzgerald belting out notes that broke a glass and challenging viewers to distinguish if this was done live or via a recording, with the tagline: “Is it live or is it Memorex?” Similarly, we can now ponder the origin of any clip we see by asking: “Is it real or is it AI?”


#AI #blueoceanstrategy #digitalization #transformation #keynote  


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