Because business and cultural leaders view creativity as the most important leadership trait for future success.
Re-imagining boundaries is the process that empowers organizations and individuals alike to continuously rethink and reinvent what they do.
It is the link between systematic creativity and high-impact strategic thinking, and the critical basis of staying relevant.
I lead provocative explorations to shape the future of your company. No matter how successful your business is today, you still operate within self-imposed boundaries. These boundaries bring the risk of marginalization. But overstepping them leads you to broadened consumer relevance and sustained growth.
You will learn how to apply the Slingshot Framework to:
Per Yahoo News:
“After 146 years, the curtain is coming down on "The Greatest Show on Earth." The owner of the Ringling Bros. and Barnum & Bailey Circus told The Associated Press that the show will close forever in May. The iconic American spectacle was felled by a variety of factors, company executives say. Declining attendance combined with high operating costs, along with changing public tastes and prolonged battles with animal rights groups all contributed to its demise.”
But this is not only a story of an industry becoming irrelevant. It is also the story of rebirth and reinvention. Because Cirque du Soleil was born in the mid-1980s in Canada, as an offshoot of traditional circus. Its founders had the foresight to evolve the core offering, and successfully blend it with elements of theatre, ballet, opera, and dance. The result is a whole new type of live entertainment with mass appeal.
Full article from Yahoo:
On its way to becoming the world’s most valuable, most admired, and most lifestyle driving company, Apple has continuously taken advantage of what I call the ‘Innovation Shortcut’. This shortcut - which is based on creating new value by combining existing components rather than inventing something outright – is also available to anyone for the taking.