As a way of welcoming the new year, let’s revisit an inspirational story from recent history. It serves as a useful reminder of the need for strategic transformation, and an example of its successful implementation by one of the most iconic companies.
Openness to new ideas is a critical component of an organization’s ability to stay relevant. It is emblematic of an internal culture that encourages creative thinking and nurtures continuous transformation. In contrast, resistance to new ideas is a sure sign that an organization is not embracing change. Here is a telling example from the world of sports.
What better way to end the year than with a laugh? Especially, when such levity has direct relevance to the success of our business. Why? Because smart strategy in our highly unpredictable environment requires continuous innovation. To innovate, we need to harness creativity. And the most universal manifestation of creativity is humor. Which is why more and more organizations are looking to make humor an integral part of their culture, and why, along with my two co-curators, we launched Stand-Up Strategist earlier this year – to recognize and celebrate the important role of humor in corporate leadership and culture. So without further ado, a little something to make you laugh.
What is no secret is that the wealth of insights made available by the knowledge economy is making possible the unprecedented understanding of customer relationships for companies. As part of the Slingshot Platform, we are developing one such new analytics, entitled the Infatuation Interval Index (or I-Cubed) which uses social media and big data to measure the cyclicality of customer attachment to corporate brands, services, and goods. Here is another interesting example.
I am pleased to be speaking at the Dubai Knowledge Summit, taking place on December 5-6. The Summit, organized by the Mohammed Bin Rashid Al Maktoum Knowledge Foundation, features an impressive line-up of speakers, topics, and discussions, having become one of the top, annual events in the UAE since its launch five years ago.